Eyes roll out & heads turn when a person gets to know that the CEO of a digital marketing company is a young woman. Yes, you heard that right. We are talking about the epitome of intelligence, grace & dynamism, Shivya Mishra. This young girl has drawn a different picture altogether to the world about how women entrepreneurs are every day changing & transforming the world with their extraordinary skills & talents, be it in any field. Mishra is a thorough expert in digital marketing & PR, who has reached this stage in her career & life after going through a lot of struggles & facing them with grit & courage.
What’s unique about this powerhouse of talent is that she is one of the youngest to hold the position of a CEO in a digital marketing firm in India. But, as they say, life is never easy for everyone & it comes with different struggles from which people ultimately come out even stronger most of the times. For Mishra too, from studying science in college to getting into a completely different industry was one hell of a journey for her. She kept working at a decent job for three years in a row & then finally realised her true calling in digital marketing.
Her constant quest to know more about social media platforms & the internet overall finally made her take the decision to explore the digital marketing world. And, in 2019 she started her career in the same along with PR as well. Mishra’s investment in developing the knowledge of the subject & the amount of time she has given to shape her career has been commendable. Getting into the field & then carving her name in the top digital marketers of India as the youngest has not been a cakewalk for her. So, her journey started with researching a lot in social media. She observed her clients first & then smartly approached them.
Mishra & her skills in the field have paved the way in growing the online brand awareness of various companies, brands, personalities, celebs, etc. To make them reach at every doorstep, through the virtual mediums & carry out their promotional activities to increase their follower base & popularity in the online world, Mishra helps in increasing their leads online with using digital marketing strategies like SMM, SEO, PR, etc.
It is unbelievable how a girl who once was a science student & who had a job at hand already, took the plunge & got into digital marketing & PR to commence a new career & only within a year became one of the most celebrated & the youngest CEO of a digital marketing company in India.
There are a few things that Mishra wants young woman entrepreneurs to learn to excel in the field. She asks them to gain as much knowledge as possible, to work according to the client’s needs & adjust to it. Also, she believes that some projects might not give earnings but one should do it anyway because that will build up their profile stronger & leave a lasting & a positive impression on clients who might refer them to others.
