“Influencers are not brainless or idiots”, she sounded confident and compelling. “It is a misapprehension that the influencers are only good for taking photos of themselves and their only achievement is putting these photos on social media platforms to enter into the limelight”. These are the words of one of the most stunning and intelligent beauty influencers, Ricarda Emilia. She entered into this industry about 5 years ago and worked hard to climb her way up. She has a knack of being an influencer which let her engage with her audience more effectively.
Ricarda has quite a peculiar and interesting approach towards her brand. Her concepts about being an influencer are rather intriguing. She insisted that being an influencer means that you have the power to affect and influence others. Influencers not only engage with people but also affect their daily life. She reiterated that this kind of engagement and influence can only be maintained when you are being honest with your followers and put all your efforts and love in what you are doing.
When asked about the importance of Social Media in her career, she made very straightforward remarks. She believes that social media is the reason she has achieved all this success in her life. “Social media played a fundamental role in the development of my brand. It allows me to interact with people all over the world and enables me to meet new and interesting people and develop new contacts. Social media provides me with easily accessible platforms through which I can reach to the whole world”. Social media is indeed a linchpin for the influencers all over the world for it enables them to acquire recognition from the people around the globe.
One of the most important factors that make Ricarda more distinguished from her peers is that she has a law degree. There are very few influencers who have accomplishments in an academic field as well. Ricarda also considers having a law degree one of her greatest accomplishment. She is also one of the greatest proponents of self-confidence. She champions the idea of self-improvement and assertiveness. She wishes that she knew the importance of self-enhancement before. “People usually indulge themselves in the bane of comparison and self-pity. I also used to compare myself with others and then feel bad about myself. It did not occur to me that everyone has their own problems, their own lives and their own stories. You cannot possibly comprehend what they are going through in their lives. So, it is useless to compare yourself with others. Instead, it is better to improve yourself and start believing in yourself for these are the only things that will lead you to success”.
Ricarda is also fond of music and is a fan of YoungBoy NBA. She believes that she has many similarities with YoungBoy NBA. She can also play the saxophone, which very few people know of. She is trying to give a new meaning to the word “influencer”. She insisted that influencers are more valuable than they are accountable for. “Many Influencers are responsible for creating renown brands from the scratch and not only that they are restructuring these brands but most of the contemporary influencers are also focusing on completing their education to make themselves more able and competent. So, do not, at any cost, belittle yourselves just because some people discredit you. Be proud of what you are doing and keep moving forward” she says.
This is the motto and advice of Ricarda Emilia, and she is determined to work hard for herself and for her brand and is passionate to make her brand global in the next five years.
To know more about her and her work follow her on Instagram @ricardaemiliaa
